Holding Out For a Hero

Wonder Woman toy in a hero pose.

How confident are you that your business will accomplish your mission? If the question sinks in your stomach like a bowling ball, it’s a good time to revisit the brand, plan, and collaborators around you. If you don’t do it, who will? Granted, you’re not going to save the world overnight, and this enthusiastic content […]

Crazy Little Thing Called Love in Business

Shalicia Johnson of ArrowStar Photography and Laura Paisley Beck of Wa'am Writes at a workshop in Madison, WI.

What does love have to do with business? Nearly everything for entrepreneurs. In a time where hate takes over the daily (and hourly) news, and the holidays remind some people of a long history in which religion was used as a powerful excuse to rewrite origin stories, justify racism and conquer land, we need to […]

5 Reasons to Blog Every Day for 1 Month

Heart foam art on a cappuccino sits in front of a MacBook Air at a cafe.

Why is it so cringe worthy to market ourselves? As the copy and content writer of Wa’am Writes, LLC, I write multiple blogs a day for various clients. Before writing this blog, I had exactly one blog post on my own website. Today this changes. Here are my 5 reasons to blog every day for […]