5 Signs You’re a Social Entrepreneur 

A rainbow and three fists of different skin tones in front of flying cash.

You might be a social entrepreneur if you align your small business goals with supporting and advocating for big social change. Let’s see if you make the cut.

The Power of One

A peacock made of holiday lights at the Henry Vilas Zoo, Madison, WI.

Confession: I cringe when I hear the saying, “How do you eat an elephant? One bite at a time.” It’s a great way for this social content creator to lose lunch. Focus, however. That we could all hone in. Any lovely little trick or tool to help us turn off the distractions and excuses to […]

Talking About Yourself… to Yourself? Cater Content for Your Ideal Clients.

Hello? Dead cellphone in rocks and sand.

You’re an awesome entrepreneur! It’s easy to write pages of website content and long blog posts about yourself. Instead of looking in the mirror, take a good look at your ideal clients. How are you showing them, in a short read, how you solve their problems? Take it from this content creator with award-winning sales […]

Holding Out For a Hero

Wonder Woman toy in a hero pose.

How confident are you that your business will accomplish your mission? If the question sinks in your stomach like a bowling ball, it’s a good time to revisit the brand, plan, and collaborators around you. If you don’t do it, who will? Granted, you’re not going to save the world overnight, and this enthusiastic content […]

Practice Makes Progress – Quit Aiming For Perfection

Laura Paisley Beck's red Dr Marten boots on a cobblestone street in Portugal with a calcada star.

Perfection – that glimmering mirage out on the horizon. We think we will reach some kind of elated status when we get there, yet it’s forever out of reach. For this reason, to preach perfection, in my humble opinion as a content creator for awesome change-makers, is cruel. What a way to crush our human […]

7 Benefits of Cultivating Creativity and Curiosity in Business

Laura Paisley Beck creates collaborative content on her iPad with a Magic Pencil.

What makes your business stand out? Solving big problems with new solutions requires creativity and curiosity to out-imagine others. Yet how often does the business suit represent someone about to grab a paint brush? Here are seven benefits for leaders to cultivate creativity and curiosity for business success. 1 – Attract Sustainable Growth Stale doesn’t […]

4 Main Responsibilities as a Super Writer for Superheroes

A business woman in a cape poses triumphantly with arms raised overlooking a city.

Supporting other businesses that do social good, being a sidekick or a member of a superhero league, is a great place to make big positive change. Successful meaningful change happens with representation, collaboration, determination, and accountability.

Ollie Ollie Oxen Free – Creating Safe Space For Those in Hiding

Laura Paisley Beck is among plants as if in hide and seek.

Remember when you were a child playing hide and seek? We learned a phrase to invite all those still in hiding to safely reveal themselves. The phrase I called out was, “Olly Olly Oxen Free.” This centuries old phrase evolved orally into countless incantations but the meaning remains the same: Come out. Be free without […]